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  1. Google Social 'Layers', Google Fires Teen Stalker, Facebook/Microsoft Search Deal Rumor & More Search News

    Facts and Trends about Contextual Advertising - Search Engine Journal How To Calculate The Cost Per Fan On Facebook Ad Campaigns - All Facebook Looking to boost your fan base on Facebook with your ad campaigns?

  2. Google AdWords Trademark Case Victory, AOL Revenue Tumbling And More

    Search and contextual ad revenues fell 28%. An overview of some of today's search, advertising and tech news. Lee declared the plaintiff's arguments invalid and said that Google even increased brand awareness for Rosetta Stone through the use of...

  3. YieldBuild Launches Premium Text Advertising Program

    We are also thrilled to be able to grant qualifying publishers access to Microsoft's contextual ad network. YieldBuild has announced the launch of their Premium Text Ad Program. The new program optimizes across text ads available from Microsoft...

  4. Replicating the Web: Will Google Dominate Mobile Search?

    So the plan is essentially to build a large contextual ad network and a base of search traffic on one end. Google is following the same path it did online many years ago: Partnering with publishers to share ad inventory and planting its search box...

  5. SearchDay | SEO Dreams are Made of This

    Chitika Sees 200% Growth in Premium Ads for 2008 Posted by Nathania Johnson Nov 18, 2008 Contextual advertising network Chitika has announced that their Premium Ads product has seen 200% growth in 2008.

  6. What Can TV Learn from Search?

    Contextual ad placement can be effective in search where a query can serve as a proxy for user intent. Though contextual advertising works well in Google search results, it hasn't proved as effective in Gmail where text ads are served based on...