SEO News

Context

RSS
  1. 2 Mistakes That Cause Advertisers to Quit AdWords Just When They’re on the Verge of a Breakthrough

    But first, some context. When people find out I’m the author of Google AdWords for Dummies, the second most common reaction, after "What’s AdWords? is "Oh, I tried AdWords. It didn’t work for me. I’m biased, certainly, and I understand that AdWords...

  2. 6 Crucial Link Building Strategies to Drive Quality Traffic

    One technique of driving traffic to one's site, however, has remained evergreen and that is getting a high number of high quality links pointing to your site in the right context. The link that you earned should be relevant to the overall context...

  3. 14 Ultimate Link-Building Guidelines to Keep Safe in 2014

    Keep it branded where possible, and link to deep URLs where within context - as opposed to just trying to place links to top target money pages. But if you can’t link within context, don’t - you want to build up a strong reputation as a writer, don...

  4. Navigating Secure Search: From Keywords to Content [BrightEdge Share 14]

    Then, Google released Hummingbird, leveraging context to provide better results for what people were looking for. Then, it was more about context, less about keywords. Ever since Google unleashed 100 percent secure search, SEOs have scrambled to...

  5. 3 Ways to Dig Deeper for Bigger Paid Search Success

    The little things in this context can be: match types, ad groups, geo-targeting, etc… It is easy, especially when the program is "successful" to dig deeper than you need to. Last week I had the chance to have lunch with some friends in the industry.