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  1. Blog SEO Quiz – Test Your Blog Optimization Knowledge

    Guest blogging is bad for both social media optimization (SMO) and search engine optimization. It depends on the content the guest author is contributing to the blog. I understand where this "guest blogging is bad" myth comes from.

  2. How to Write Headlines Google Will Love & You and I Will Click, Read, and Share

    Don't Stick a Fork in Guest Blogging Yet. Don't stick a fork in guest blogging yet because what Matt Cutts says next could change your entire perspective More importantly, is this a tactic you could see yourself using for your own content writing...

  3. Matt Cutts Says 'Stop' Guest Blogging for SEO: Here's Everything You Need to Know

    We've been seeing the writing on the wall for quite some time when it comes to the viability of guest blogging as an SEO tactic. As the quality declined and the prevalence of poor quality content through guest blogging increased, it was only a...

  4. 7 Reasons Your Blog Sucks & How to Fix It

    What to do about it: There’s nothing wrong with publishing the occasional guest post, but you still need to make your presence known. Your Blog Consists Entirely of Guest Posts. But if you can’t find the time to write and all you do is publish...

  5. Matt Cutts on How to Guest Blog Without Looking Like a Spammer to Google

    Guest blogging seems like it is the fad of the month a little bit because we do hear a lot of people were complaining about tons of people just spraying and praying, sending out invitations, "I'm going to guest blog on all these different things...

  6. How to Build Your First Content Marketing Strategy

    Identify weekly or monthly benchmarks that indicate who your target audience is, which topics you'll discuss, what format you plan to use, and how you'll share your content – either on your own site, through guest blogging, email, etc.

  7. Blog SMO Guide: How to Apply Social Media Optimization to Your Blog in 33 Steps

    If you have a guest blogger, even if it's for just one post, create a bio page for them. Do not display "Guest Blogger" as the author's name. Blogging Content SMO Checklist It's not the reader's job to entice users to view your content.