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  1. Conquering Content Marketing, Step 3: Facing the 'Fans'

    Soon, 10 or so moms from the group were discussing ways to spread the word about Lisa's video. For SEO, Lisa can use the British Outfitters website as the campaign hub, with numerous spokes of consumer engagement meant to generate more traffic to...

  2. Google, Bing, Yahoo Ordered by French Court to Block Video Streaming Sites

    Previously, they were taking the court regarding Google’s privacy policy as well as a $65,000 fine over Google’s Suggest offering the word “crack” after the name of the France insurance company. It is not all bad news for the search engines, as in...

  3. Google Crisis Response: From Search Engine to Information Provider

    The first "product" (for lack of a better word), was PersonFinder which generated over fifty-five thousand records of people looking for information on loved ones. The map was deliberately made to be embeddable aswell, so that other news and social...

  4. Mobile Search iPhone Dance-Off: Google vs. Bing vs. Yahoo vs. Wolfram|Alpha

    Thus, it's just a dictionary look up definition of the word “rush” as a noun. Also it delivers first known use in English, word origin, frequency in history (shown in a linear scale). First up is the news result, including a post about it being the...

  5. Google April Fools' Day Pranks 2012: 8-Bit Maps, Chrome Multitask Mode & More!

    This exact word or phrase, whose sum of unicode code points is a mersenne prime Good news for advertisers: offline sales have increased by a whopping 3,600 percent. Bad news for users and businesses: while Click-to-Teleport is in beta, there is no...

  6. Optimizing News for Searchers, Search Engines & News Publishers

    Before the Internet, consumers either got their news from a newspaper, a magazine, or a TV broadcast (and word of mouth, but for our purposes, we’ll stick with the media versions). While content is central to news publishers’ value proposition, you...

  7. Google Social 'Layers', Google Fires Teen Stalker, Facebook/Microsoft Search Deal Rumor & More Search News

    Should SEO Copywriters Worry About Word Count? Yahoo Finance, the most-viewed financial news sites, adds Bloomberg.com content to its portfolio. Bloomberg News Hops Aboard Yahoo Finance - Business Insider