Example: Type in "best book ever written" and the first result is the Guardian's "The 100 greatest novels of all time: The list. His answer: write "awesome frickin' content"! Since then Panda iterations have had SEO practitioners reinforcing...
For example, Cutts said if you have a page about Mount Everest's elevation, you wouldn't just put the words "Mount Everest elevation" – you'd want to use words like "how high is Mount Everest" because people are going to type that into the search...
TYPE=ugs youth and help them get some real world experience by starting an internship program at your company. Group interviews: If you use group interviews in your content marketing efforts (and if you don’t you should be), there’s another...
At minimum, you'll need to catalog by ID, URL, title, type (web page, PDF, video, etc.relevance (will it make the transition? We chose WordPress for its ease of use and customization, and impressive library of open source content management, social...
High access by a certain type of device, or high conversions from a specific device, would justify content specifically for that device. Content strategy is all about matching visitor intent with the right message to meet user needs and business...
One great way to find that out is to look at your analytics data for your desktop/laptop site: if your website indicates that most of your visitors have a certain device-type that they're using (e.g.iPhone, iPad, Android, Window Phone 7) then...
The second type "repurposes" content that was originally produced for television or a partner's owned and operated site (e.g. Although every YouTube channel needs great content to be successful, the strategies for building audiences around each...
Are you matching content type with query intent? Music genre site, with custom "rock music' topic filter applied, highlights the anomaly of "type of rock music" query being mapped to an Anime genre page.
If you have any Flash on your site, you should set it's life expectancy date and kill it and never let it come back again.jQuery can do the following: slide shows, any type of animation, reset the size of different components for different mobile...
Content Type: (blog post) (white paper) (infographic) Content Type: (blog post) (white paper) (infographic) Content is automatically shared with automated feeds. The social networks all use metadata to pull in a preview of your content.
A deliberate decision to move away from one-way broadcast-type messages and instead embrace the participatory nature of social media. Most of us think about marketing our businesses or our clients’ business, but how do you content market an entire...
Almost all the tools out there require you to put some type of JavaScript on the page. How to Choose the Right Type of Test You can see this in direct mail, product catalogs, store coupons, etc.just like you can with email marketing, content...
Consistent Domains: If you type in www.example.com, but then your type in just example.com and the "www" does not redirect to www.example.com, that means the search engines are seeing two different sites.
With the right candidates in mind, trends can be translated with keyword brainstorming by product type, material, and color shade. For further trend optimization and reach, the top 10 keywords for the season should be circulated to teams in charge...
In SEM, those signal come through loud and clear via the keywords users type into search engines, but RTB revolves around powerful signals of intent as well. But, thanks to better and better content analysis technology, low-quality sites are no...
It is also the point where the keyword should be included in the full content marketing strategy and further planning done on the type of content prospects require at this particular stage in the buying cycle.
This type of content can be pulled into your web pages via a sidebar or somewhere else easily accessible on the page. But how will you know what type of content to create next? That's why PPC campaigns are often a more attractive marketing option...
Type in site:yourdomain.com in Google to see the results that come back to see how your website is doing. Educate all stakeholders, especially those with control over code or content. Use robots.txt to handle duplicate content.
Blogs (if you’re doing it right) are a more active type of medium versus your website, as the messaging on your website tends to be more static and doesn't get updated as often. This is done so can you deliver timely content to your consumer when...
And for the purposes of this article, group interviews help generate links that are highly relevant (primarily from the participants) to your own site, are effective tools for outreach to resource-type lists, and often generate passive links since...
