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  1. More Panda 4.0 Findings: Syndication, User Engagement, Indexation & Keyword Hoarding

    Others saw this too, and several of us thought it could be the start of a Penguin update (or some type of major update). Or maybe there was some type of secondary update, separate from Panda. We decided that nuking risky content now would help them...

  2. How to Avoid Mobile Ranking Pitfalls by Assessing Mobile Engagement

    Alternatively, rather than detect the width of the user's screen, many sites choose to identify the device type from the browser's user agent string. By establishing your own benchmarks in how mobile is performing when compared to desktop, then...