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Content Placement Targeted

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  1. Reverse Engineer Sociology & Influencer Understanding for Outreach Success

    While it may make logical sense to find your influencers once you have you content in place if your goal is to achieve a specific "placement," then I would argue the opposite is true. By far the best way to do that is to create some clever creative...

  2. Google AdWords for Video Launches with Improved Targeting on YouTube

    Think about placement and optimize the length of your video to work for the best placement. The winners in the competitive bidding landscape of AdWords for Video will be those advertisers who engage most effectively with placement, ad timing and...