Marketing communications and social media for link acquisition and traffic building. If your organization is struggling with the development of a formal SEO program, this article provides eight questions B2B marketers must answer when considering...
While you can't always make a direct correlation between going viral on Twitter and the acquisition of links, it's clear that promotion of high quality content can and will lead to natural link generation.
Jones' business leadership brought Userplane from startup to acquisition by AOL in August 2006. Widgets are Welcome – Incorporate a widget into your next online marketing program. At the same time, widgets allow you to engage your audience with...
I'd expect a possible acquisition or partnership to do rev share with someone else's search results, versus trying to compete with their own. The Google/DoubleClick merger will prove a strain for Google, as they find themselves in the same boat as...
Microsoft Completes aQuantive AcquisitionMicrosoft has completed the acquisition of aQuantive, and has created a new Advertiser and Publisher Solutions (APS) Group to fit it in. Google shuts down paid video clipsIt appears that Google may have...
Microsoft Completes aQuantive AcquisitionMicrosoft has completed the acquisition of aQuantive, and has created a new Advertiser and Publisher Solutions (APS) Group to fit it in. Google shuts down paid video clipsIt appears that Google may have...
Google and Microsoft Rumors: Implications for Mobile Local SearchRumors continue to swirl this week about a potential Microsoft acquisition of Tellme; and more speculation has surfaced on a possible Google phone.
Acquires Deja Newsgroup Service: Google gets its first real heavy dose of
criticism after Deja junkies freak out when Usenet features get lost
temporarily after the acquisition. Sitemaps" Web Page Feed Program: In a major and welcomed change...
Author of The Google Story, David Vise, Chats Google With Readers - Washington Post writer and the author of The Google Story, David Vise, chatted on WashingtonPost.com today about Google's most recent acquisition of radio ad firm DMarc (good...
As some point after the Applied Semantics acquisition, Google changed the name of DomainPark to Google AdSense For Domains, the name it goes under today. MS Research: Typo-Squatters Are Gaming Google from eWeek covers Microsoft researchers...
Recap: VeriSign Acquires Moreover - Talk today about the VeriSign acquisition of news aggregator of Moreover. Search Engine Forums Spotlight - Links to the week's topics from search engine forums across the web: Google and Sun in Collaborative...
Fathom that: Ask Jeeves veteran gets successful search result from the San Francisco Business Times profiles search firm Fathom Online and worth a read for those who need a refresher on how search marketing companies are growing as investment and...
Of course, Site Match is just the paid side of the Yahoo ContentAcquisitionProgram that rolled out last year. Ask is also working on something similar to Yahoo's CAP program (see below), to ensure it's best collecting content for free by...
Yahoo already has long-standing ties to gather material from academic publishers through its ContentAcquisitionProgram. They love the program, despite it containing some material they consider not quite scholarly.
The acquisition follows Yahoo's July purchase of Oddpost, a provider of web based email. The press release announcing the acquisition says that Bloomba is no longer available, and Yahoo has no plans to make the product available.
I wrote about the acquisition at the time it happened and was dubious that 24/7 knew exactly what they were getting and whether it was acceptable to search engines. Overture UK Launches Accreditation Program The Search Engine Update, Jan.http...
Yahoo's contentacquisitionprogram is designed to bring in content from all over the web that might otherwise be missed. In the next part of this series, we'll look more closely on how Yahoo's CAP program works to take in feed content from paid...
Yahoo's contentacquisitionprogram is designed to bring in content from all over the web that might otherwise be missed. Content through free inclusion program for non-profits and others In the next part of this series, we'll look more closely on...
After all, Yahoo's made a big deal that paid inclusion and its other contentacquisition programs are supposedly ferreting out the best in content from across the web. Its new program puts all paid inclusion listings on a cost-per-click basis.
After all, Yahoo's made a big deal that paid inclusion and its other contentacquisition programs are supposedly ferreting out the best in content from across the web. Its new program puts all paid inclusion listings on a cost-per-click basis.