The law, which targets search engines that provide snippets, originally would have given news sites the ability to seek monetary compensation for the supposed lost revenue caused by Google and other search engines when using those snippets.
Search engines: Changes to algorithm, updates, SERP updates, market share. Target audience: Personas, keyword search volume, trends, news. Proving the Value of Your Search Campaign: Tangible SEO Metrics
These are a few good examples of the types of content you may not know are getting indexed by search engines. While all the URLs you discover might not be indexed in search engines, this list will show you what you're putting out there for crawler...
When new pages and posts are created it may take some time for that new URL to be indexed by search engines (depending on the site’s crawl rate). Not indexing quickly or often enough means your site could miss some big organic search opportunities...
Here's a quick recap of search and social marketing news and tips from the past week. Your brand has the opportunity to broadcast to the 800 million monthly viewers, and a powerful video has an opportunity to get you ranked in universal search in...
So when search engines start crawling the pages you want everything to line up, from the links in your navigation, to internal links, external backlinks, canonical tags, XML files, etc. If you’re able to accomplish this it’s incredibly powerful as...
These can help lead you to the “right” searches to do in order to best understand the search engines, the searchers, and how your content interacts with the overlap. Ranging from the changes made by the search engines in the way that they index...
Forget about search engines for a minute and think about the reason why a piece of content is active (and how users engage with it). You want your content to be the editorial content that makes the news.
Then you end up presenting two sets of titles to the search engines (and one is completely empty or malformed). Using the meta robots tag, you can instruct the search engines to not index a certain page, not follow any links on the page, etc.
I am not going to dig into that the entirety of that argument today, other than to note that in my recent interview with Bing's Stefan Weitz that Weitz pretty resoundingly shut down the notion that Bing uses Facebook Likes and shares as a web...
Primarily it’s up to the search engines, the social networks, and the site owners to prevent it as much as they can, but flagging spam where you can will at least give them a hand in identifying this web junk.
The first result is a Bing news aggregation feed featuring posts from Huffington Post (posted just a few minutes prior to search and had 4 shares and zero comments), Search Engine Land (one day prior to search with a total of 1,168 shares and...
Traditional search engines return relevant content from the entire web; Facebook’s Graph Search returns highly personalized content from the searcher’s own personal network (social graph). Content from local Facebook pages reaches a higher...
It’s also important to make sure the online newsroom solution is SEO-friendly so that search engines can index the content and see the links to important pages on the site," she noted. Less than 30 percent use multimedia with a with a news release...
On-site SEO discussions are typically dominated by technical debates about how search engines analyze and store HTML. Current events/news This means using keyword research to see how end users search in various categories.
MJ: What are the content requirements/measurements for article placement within Bing news? Sites need to stay focused on the most important thing – and that’s not what the engines are doing. Create videos – people love to consumer reviews, news...
Consumers have been trained to turn to the search engines for this historically. It really does seem like Facebook is on to something BIG with Graph Search: http://news.cnet.com/8301-1023_3-57564188-93/facebook-graph-search-first-impressions/ http...
Google and other major search engines are getting better at recognizing synonyms as well, meaning you can mix things up and no longer have to juggle content to make it appealing to both web crawlers and the human eye.
For search engines, especially Google, influencers are a great solution to separate the wheat from the chaff. The fact is news releases are great not just from links point of view but overall findability of your content.
The good news is that they could get started right away with building new content. The bad news is that it takes time to generate a substantial amount of great content. Google and Bing Webmaster Tools provide a boatload of data, directly from the...
