For search marketers in 2013, the message today at Covario’s INFLECTIONPoint conference was clear: know your audience, use all your channels, data still rules, and come up with innovative ways to test from which you can learn and succeed.
SEO agency and software firm Covario welcomed clients, non-profits and media to Huntington Beach for their 6th annual INFLECTIONPoint conference Feb.to 8. I had the opportunity to speak with both of these types of organizations and many more this...
Bernoff, Forrester Research Idea Development SVP and co-author of the bestselling “Groundswell: Winning in a World Transformed by Social Technologies”, talked success in social media and how to best influence organizational change as the keynote...
