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  1. 15 Ways to Avoid Reputation Roadkill @ClickZ Live #czlny

    But] you can use social media monitoring tools so at least somebody is monitoring what's being said. Beal said it's smart to put people on call to monitor social media mentions, and contact the necessary people should any issues arrive during off...

  2. Twitter is Blocked in Turkey, Google’s Public DNS Helps Users Regain Access

    However, Erdoğan promptly responded with comments about how he can't understand those who defend social media platforms, stating, "I cannot understand how sensible people still defend Facebook, YouTube and Twitter.

  3. How to Plan Effectively for Content Marketing in 2014

    If you're really going to invest in full on content marketing in 2014, make sure that you have the best social media management and monitoring tool in place for your business. Content planning supports the core of social media marketing.

  4. Social Media ROI: 11 FREE Tools for Measuring Social Media Success

    I asked Nicole Harrison (@SocialNicole) about this and the importance of ROI in social media. It can be particularly challenging when justifying the budget for social media marketing (SMM). You can schedule posts from multiple social media channels...

  5. Meetup Groups Talk Industry Changes, Budgets, and Q4 Tips Ahead of SES San Francisco

    I really believe you need a comprehensive strategy to utilize SEO, PPC, content marketing and social media in a strategic way. Social Media Marketing, Monitoring, Engagement San Francisco, a group for PR and Communications Managers, Marketing...

  6. Website Launch Checklist: 25 Things to Test Before Your Site Goes Live

    Social Media Integration Do the social media icons on the site go to the correct pages? Is the content ready for visitor? Writers and editors have strong attention to detail when it comes to the written content on your site.

  7. Integrating Owned, Earned & Paid Media For Better SEO

    Marketing professional Pam Dyer offers a list of 50 social monitoring tools that cover various aspects of the earned media landscape. For optimum performance, those responsible for SEO should have an awareness and/or involvement in evaluating...

  8. Attention Digital Marketing Director: Read This for Your Social Media Success

    Think how the content will engage the audience by what type of content they prefer and where, in social media, they digest this content. You will also want to make sure that your social media monitoring tools such as Viralheat, Hootsuite, and...