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  1. Content Marketing: The 4 Most Critical Components to Measure & Analyze

    It's becoming an important part of any organization's marketing mix and can have an immediate impact on how companies are perceived, as well as their success online. For example, if you created a PDF on the topic of running a social media campaign...

  2. Nuances of Spanish Language Search Marketing

    Argentina Web users are more likely to view online video content. Also, about 60 percent of product reviews are shared in face-to-face conversations as opposed to via social media like many other countries.

  3. Reflecting on a Successful ClickZ Live New York & A Fond Farewell to Mike Grehan

    We will all miss him but are delighted that he will continue his longstanding involvement with the show and websites as both a valued speaker and expert contributor," said John Barnes, managing director, Digital, Tech, and Interactive Marketing...