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  1. Can Groupon Break Into the Search Market?

    Next up is a plan to tie listings to reservation sites and scheduling services, ensuring that users can find and buy from local businesses without leaving the site. At the same time, the increased visibility that comes with detailed listings pages...

  2. Search Agency Covario Acquired, but its Saas Tools Remain Independent

    Bill Connard, vice president of local search solutions at Rio SEO, said the platform’s “recent expansion of international business listings management couldn’t have come at a better time. The announcement said that “following the completion of the...

  3. How Google Pigeon Impacted Local Queries, and What You Can Do

    Being listed in directories like Yelp (especially now that we are seeing a boost for directory listings) Managing your listings well Early reports showed consistent feedback that specific queries and sectors had been impacted, like real estate, and...

  4. 130 Questions to Ask When Choosing a Local Search Automation Tool

    What measures are taken to ensure data consistency across all channels so engines will index listings? Not all of the questions below might be applicable to your business, but hopefully they will allow you to make a smarter decision when picking a...

  5. SEO for Startups & New Businesses: An 11 Step Plan

    Discrete content elements – web pages, images, PDFs, videos, social profiles and brand pages, local listings, and off-site (reviews) pages all require on-page optimization. If your business will thrive by getting your inventory or content into as...

  6. Local SEO & Listing Management: A Blueprint for Multi-Location Brand Success

    Claim and manage your map listings across Google, Yahoo, and Bing with same valid business data. Linking your map listings to local URLs, managing your NAP (name, address, phone number) in the "local ecosystem" through data aggregators, and...