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Content Filtering

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  1. The Challenge of Enterprise Link-Building in a Content Marketing World

    But as search algorithms have advanced and are becoming increasing adept at filtering out this "link noise," it has become apparent that most scalable link acquisition should be centered on high-quality content marketing activities that produce a...

  2. How to Grow Your Google+ Fan Base to 1,000 Followers & Beyond

    Whether they commented, +1'd, or shared, that list of users is actively engaged and very interested in similar content. This means that, unlike Facebook, a brand is free to follow any other Google+ user and begin interacting with the content they...

  3. Google's Matt Cutts: A Little Duplicate Content Won't Hurt Your Rankings

    Duplicate content is always a concern for webmasters. Whether it's a website stealing content from another site, or perhaps a website that hasn't taken an active role in ensuring they get great unique quality content on their site, being duplicated...

  4. Google Blocks Child Abuse Images on 100,000 Search Terms

    In his illegal content crackdown in July, Cameron called on ISPs to make their Internet-filtering tools stronger, and announced that some of the UK's biggest WiFi providers had signed up to a filtering agreement.

  5. SES San Francisco Keynote: Google's Matt Cutts & Patrick Thomas on Search Engine Censorship

    In Google's case, they have a cheat sheet of sorts, where they aim to ensure the results are as comprehensive as possible, removals are kept to a minimum, they rely on algorithms over manual action, they help users avoid identity theft, and they...