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  1. How to Grow Your Google+ Fan Base to 1,000 Followers & Beyond

    Whether they commented, +1'd, or shared, that list of users is actively engaged and very interested in similar content. This means that, unlike Facebook, a brand is free to follow any other Google+ user and begin interacting with the content they...

  2. Google's Matt Cutts: A Little Duplicate Content Won't Hurt Your Rankings

    Duplicate content is always a concern for webmasters. Whether it's a website stealing content from another site, or perhaps a website that hasn't taken an active role in ensuring they get great unique quality content on their site, being duplicated...

  3. Google Blocks Child Abuse Images on 100,000 Search Terms

    In his illegal content crackdown in July, Cameron called on ISPs to make their Internet-filtering tools stronger, and announced that some of the UK's biggest WiFi providers had signed up to a filtering agreement.

  4. SES San Francisco Keynote: Google's Matt Cutts & Patrick Thomas on Search Engine Censorship

    In Google's case, they have a cheat sheet of sorts, where they aim to ensure the results are as comprehensive as possible, removals are kept to a minimum, they rely on algorithms over manual action, they help users avoid identity theft, and they...

  5. How to Increase Conversions for Your Best (and Worst) Performing Keywords in 6 Steps

    I typically set advanced filtering for visit thresholds of "greater than" 10, 50, 100, 200 and up, depending on how much traffic the site is generating. Beefing up content: We're seeing a temporal increases in rankings for most if not all keywords...

  6. How to Report Organic Search Traffic Gains After Filtering 'Bad' Traffic

    Sometimes there is cause to remove "bad content" from the search engines' indexes. There was little standardization to naming conventions of URLs and incorporated a URL rewrite to ensure consistency (which went along with our correcting the...