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  1. 8 Tips for Building Your Internal Content Marketing Strategy

    Someone whose job it is to high-five the creator of that kickass blog post or to congratulate the design team on the interactive infographic they stayed late to put together. How many can be dedicated (or almost dedicated) to content and how many...

  2. Metadata & You: Best Practices, Benefits & Implementation Made Easy

    Several free tools also will create Schema.org code for your specific needs, including the Microdata Generator or the WordPress Schema Creator by Raven plugin. Open Graph tags can be used to specify how a piece of content will look when shared on...

  3. InboundWriter Promises More Insight into How Content Will Perform Prior to Publishing

    In its simplest form, Besthoff said that in any given scenario, InboundWriter's functionality shows the content creator what their constraints and opportunities are for any given topic. InboundWriter released research findings in September that...

  4. How to Write Great Content: Because Awesome Content Won't Write Itself...

    By using simple tools, content creators (and even content creator wannabes) can decipher exactly what customers are searching for, how often they're searching for it and the specific phrases they're using to look for the information.

  5. 7 New YouTube Features for Partners, Content Creators You Might Have Missed

    Finally, YouTube has also updated its Creator Playbook, providing Partners and Creators with tips on the best ways to use any of these features. YouTube has been very busy this summer, rolling out a several new features for YouTube Partners and...

  6. How to Create Great Content: Start by Creating Content for Yourself

    So, wherever you are organizationally as a content creator, take a step back and look at your content through the eyes of "is this content I would genuinely want to consume? and one rooted in "how do I create content that I myself would genuinely...