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Content Creating Campaigns

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  1. Google Display Ads on Mobile Devices: How to Avoid the Erroneous Clicks of Children

    When you're creating your campaigns, please be careful with your targeting. We allowed the campaigns to run for a few days to see if performance would improve or level out, but it didn’t. When managing campaigns via the GDN I prefer a diversified...

  2. 4 Critical Elements of a Successful Content Marketing Team

    Strategists working on content campaigns come in two flavors – content strategists and business strategists. Sometimes it isn't necessary to go that broadly in terms of a skillset; specific expertise will be driven in large part by the scale and...

  3. Conquering Content Marketing, Step 2: The Content (and Plot) Develops

    All ad campaigns were immediately paused, and budgets were shifted to Twitter and Facebook to try and control the messaging. If you're spending a lot of energy creating content on social networks to drive consumers to your website, you're spinning...

  4. Link Building With a Healthy Dose of Marketing: 8 Ways to Solve Problems for Free

    We have a number of other marketing concerns within our link building campaigns that must be addressed as we're working to build links. These comics have humanized HitReach's brand and given them further visibility across the industry – all while...