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  1. Unruly's Second Opinion on Top 10 Social Video Trends for 2014

    Social video advertising - which sits at the intersection of social, mobile and video, the three hottest trends in digital marketing - has long been overshadowed by TV. SW: I would say that shorter content works better for mobile, for a number of...

  2. SEO in 2014: How to Prepare for Google's 2014 Algorithm Updates

    That leaves content marketers faced with the challenge of producing mobile-friendly content, which tends to be (in a sweeping generality) much, much shorter. Companies with existing content strategies will need to assess the role of mobile...

  3. How to Create a Social Media Editorial Calendar

    Social Mobile Messaging The explosion of tablet growth from front-runners such as the Apple iPad bring new items to the social media editorial calendar for mobile users. Measurement: Watching the results in growth and also what is popular in...