SEO News

Content Contextual Ad Networks

RSS
  1. SearchDay | Before You Start Link Building

    Microsoft, hakia Launch Contextual Ad Networks Posted by Nathania Johnson May 21, 2009 Two new contextual ad networks are available for online publishers and advertisers. Meanwhile, semantic search engine hakia has also launched their contextual ad...

  2. Microsoft, hakia Launch Contextual Ad Networks

    Two new contextual ad networks are available for online publishers and advertisers. Meanwhile, semantic search engine hakia has also launched their contextual ad network, dubbed CONTEXA. The path to this promise goes through enhancements to both...

  3. PPC Content Advertising: The Latest Tips and Best Practices

    Since then, great progress has been made in the capabilities of the search engines' offerings, and in my understanding of best practices in contextual advertising. The Content Networks of the big three PPC services (Google, Yahoo and Microsoft...

  4. What Can TV Learn from Search?

    For contextual ads to work on television, networks have to think outside of the :30 spot. Contextual ad placement can be effective in search where a query can serve as a proxy for user intent. But this is a minimal effect compared to pull-based...

  5. SearchDay: Google Mobile Advertising: Start Now

    CONTENT ADVERTISING: Learn key differences between search and contextual ad campaignsMobile advertising revenue is expected to dwarf current ad spend on search and content networks. Understanding the dynamics of mobile search advertising is an...

  6. Google Mobile Advertising: Start Now!

    Why stray from the focus on contextual advertising that's the cornerstone (and title) of this column? In last week's column, "Google Mobile Advertising: It's Time to Start," I agreed with Eric Schmidt that mobile advertising revenue will dwarf...

  7. Social Search: It's Time For Monetization

    When contextual text ads are shown on content pages, CTRs should dramatically increase too. The targeting would be made through real understanding of the users' interests and the content of the site, rather than the broader behavioral or contextual...