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  1. Introducing the Local Marketing Adoption Curve

    Here, you want to cleanse your data and ensure that it is consistently distributed to the major search engines, IYPs, directories, and social media networks. If you apply the time and resources to implement and track local campaigns, these efforts...

  2. The Challenge of Enterprise Link-Building in a Content Marketing World

    But anyone in the company who is active in social media should be encouraged to share the campaign content with their networks. The standard for quality and depth of content for link acquisition campaigns is much higher than the kind of company...

  3. Nuances of Spanish Language Search Marketing

    Also to be noted is that Spaniards shop less frequently online and are more likely to use at social networks to research a product before purchasing it. This post will help you understand the nuances of Latin American search marketing and what you...