MailChimp integration: You can use any form's email input and send that information to MailChimp directly through an add-on available (only for people who purchased the developer license) using MailChimp's API.
Facebook makes it easier for advertisers to run ads on feature phones only – InsideFacebook"Feature phones only" now an option in the "creative ad placements" section of Power Editor and Ads API. Search has moved beyond just finding keywords, but...
Developing an API or reaching out to app developers may not generate a lot of revenue, but it moves you up the value chain. Expanding into other results-oriented categories like content marketing or local search just makes sense.
Safe Searching with Bing: A Response to AV-TEST's Search Malware Analysis – Bing Search BlogBing says a recent malware study's conclusions are wrong because AV-TEST used Bing's API, not bing.com. A new analysis says Google Image Search traffic is...
If you don't have a suite of tools, it's possible to better correlate that data manually, even without API access. For search and content marketers it isn't just the platform but also the data behind it that makes it really exciting.
Pipe in API data and content mash-ups (excellent when you need to thicken hundreds or thousands of pages at scale). You must be hawkish about cleaning up duplicate content issues to Panda-proof your site.
For example, a software vendor with a single office can create a list of resellers or service partners and create local pages that are optimized for search, API’d, and have Google+ Local pages. Mashape.com – runs an "API Marketplace" – if you...
Advertisers can more easily use AdWords campaign data in rival third-party ad platforms via the AdWords API. The FTC concluded:
we find that the evidence presented at this time does not support the allegation that Google’s display of its own...
For many this signified a tipping point and choice between scraping or having access to the Google adwords API. Authorship also became a key opportunity as the importance of influence, recommendations and author content began to be shown in...
As the founder of an SEO software dashboard that provides rank tracking too, I'm committed to providing rank tracking data to our customers - even if that means never having access to the Adwords API.
If you're using Internet Explorer, you can get this information from the Google Toolbar, and third party tools that use the API can also display it: If the page is a brand new blog post, the PageRank meter will show zero, although that isn't the...
We found that when we added a 'num=100' attribute to the Google query string via the API, Google actually organized the universal results differently (to how they would show on the typical paginated display a user would see) - Universal Search...
Instead, they want to be the premier social searchAPI solution (their API is currently in alpha mode for third parties), according to CEO Martin-Luc Archambault. They aren’t aiming to compete with the search giant, though by April 2012 they’d...
The deal uses Getty’s API, Connect, to deliver high-quality photos and images to Yahoo Image Search users. Yahoo has announced they’ve reengineered and redesigned multimedia search. In addition to their partnership with Getty Images, which gives...
Clickable was one of the first three premier technology partners selected to join Facebook’s original Ads API beta class and became Preferred Marketing Developer partners for Ads in April, 2012. Clickable, founded in New York, brings their social...
Recently it has been working closely with Facebook (API) and Twitter on cause and correlation between social shares, links, and rankings. In parallel with change we will seen further organic and VC investment towards innovation in the Enterprise...
By leveraging a local information API (e.g. Already, Google has begun using semantic information to analyze content and structure search results through rich snippets. If they haven’t already, search marketers should begin familiarizing themselves...
Geographic targeting is also an option (and very useful), and you can choose to see data from Klout, Kred or PeerIndex along with your results (you can’t see data for more than one at a time due to API licensing issues, unfortunately; none of them...
APIs are being retired and API deprecation policies are changing. One product that will be affected by the latest "spring cleaning" is Patent search, but it won't be shutting down. Rather, the Patent Search homepage is being redirected to Google.com.
Wajam aims to become the premier social searchAPI solution (their API is currently in alpha mode for third parties), according to Archambault. Wajam launched a new social search experience today and it just might answer a lot of user criticisms...