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  1. Kiss Your Ads Goodbye: How Net Neutrality May Impact Content & Advertising

    Translation: Rather than the "level playing field" that currently exists, ISPs like Cox, Comcast (soon to include Time Warner), AT an advantage many content publishers, video producers and commerce platforms may not be able to afford.

  2. Avoid SEO Hype: Why Small Businesses Should Focus on Return on Investment

    It's easy to be swept up in the hype of controversy about which linking strategy is OK and Matt Cutts' latest cryptic video response. At this point, they can migrate into content marketing – launching social media and email marketing simultaneously...

  3. Can You Build Buzz Like Brands Advertising in the Super Bowl?

    If it's a micro-site or a video asset, people are going to be looking for it via search. Online leaking of some ads to extend buzz (Okinos). Optimize Your Content I hope for a great game and that advertising continues to push our craft forward...

  4. Zuckerberg and ClickZ Live New York: There's a Keynote Combination

    This will include areas such as social media, display, mobile, email, video, digital TV advertising, and more. In a recent interview, ClickZ Live publisher, Mike Grehan said: "Over the past few years SES Conference s basically less of a rebrand and...

  5. SEO in 2014: How to Prepare for Google's 2014 Algorithm Updates

    In the last couple of years, visual content from networks like Pinterest, Instagram, and various micro-video services haa swept through. At the same time, the need for an online presence has never been stronger, while the landscape has never been...