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  1. Expanding from Local to National SEO with Google Trends

    Applying Google Trends to your internet marketing campaign provides you the opportunity to broaden your SEO goals and become a nationwide contender in your industry. It's no secret that Google Trends is an important research tool in search engine...

  2. 8 Rules of A/B Testing – The Art in Marketing Science

    You should treat A/B testing as a competition between two players – a champion and a contender. "Data! Data! Data! he cried impatiently. I can't make bricks without clay. Sherlock Holmes, “The Adventure of the Copper Beeches”

  3. Microsoft's Yahoo Bid May Have the Right Stuff

    The Silver Lake consortium is one of a number of parties bidding for a minority stake in Yahoo, but their offer has a number of factors that makes them a major contender. The consortium includes Microsoft - that already is working with Yahoo - and...

  4. What Goodies Does Google+ Hold for International Search Marketers?

    Sparks looks like it may be a contender – a search function within Google+ that suggests categories of interest to you, but also allows you to search for any key phrases you want. If you’ve been active on social media in the past few weeks – or...

  5. Top Level Trends of SEM Worldwide in 2010 and 2011

    The only real contender by the looks of it worldwide is Facebook and things could go long way for them in 2011 if they play their cards right. Worldwide, Internet marketing is changing fast. The leaders of old such as the United States and United...