SEO News

Consumers User Reviews

RSS
  1. Can Groupon Break Into the Search Market?

    We're giving these businesses a place to put their current specials that they have on chalkboards in front of their business in front of millions of consumers who are already looking for something to buy and have a credit card on file," says Nick...

  2. Court Rules Yelp May Demand Money for Adding and Removing Reviews

    According to Nielson and Yelp's own reporting, 98 percent of consumers who visit businesses they find on Yelp make a purchase. Nielson further estimates that 44 percent of consumers surveyed use Yelp and that Yelp is considered almost one and a...

  3. Why Brands Should Provide Content Based on Users, Not Just Their Mobile Device

    Consumers expect to have access to the same content regardless of device. Before making the purchase, the user probably researches different models, product specifications, and buyer reviews. Brands often create content strategies that cater to...

  4. Want to Increase Your CTR by Nearly 50%? Consider Search Refinements

    We all know that consumers, more often than not, will click on the top ad above or to the right of the organic results. Make sure your landing page delivers on what was promised in the ad, and that it does so in a way that is user-friendly for the...

  5. Effective Storytelling for Brands: How to Drive Discovery & Engagement

    There are still only 24 hours in the day and consumers have far more choices of how they will invest those hours. These companies, and others like them, made it possible for consumers to make faster and more informed choices about where to go, what...

  6. SEO in the Age of Apps: Diversifying Your Mobile SEO Strategy

    YouTube: Smartphone and tablet users alike are active video consumers so YouTube presents a significant opportunity to create mobile search visibility. While Android devices outnumber iOS in circulation and shipment, iOS users continue to be the...