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  1. SEO Tactics for App Stores, Mobile App Website Pages & Local Markets

    Ways to Help Consumers Discover Your Mobile App Developing apps require different skills than traditional website development. Mobile app creation forces marketers to understand the limitations of different platforms, devices, and tracking.

  2. Scroogled Rises: Microsoft Back on Attack as Google Faces New Antitrust Complaint

    Failure to act will only embolden Google to repeat its desktop abuses of dominance as consumers increasingly turn to a mobile platform dominated by Google's Android operating system. Microsoft is on the attack again, this time slamming Google Play...

  3. SEO Keyword Strategy for Fashion Ecommerce Websites: It’s All About Trends

    The same trend investigation in the Outerwear category in the last 90 days tell us that consumers are looking for yellow raincoats as they get ready for April showers. Or should it? Fashionista Marie picks up her favorite magazine, covering the top...

  4. How to Avoid PR Disaster With a Social Media Policy

    Include guidelines about confidential and proprietary information and how each should be treated and balanced against the transparency that consumers increasingly expect from social media. How will you respond to consumers who communicate with your...