SEO News

Consumer Search Reviews

RSS
  1. Local SEO & Listing Management: A Blueprint for Multi-Location Brand Success

    Basically, wherever your consumer is – whatever device they're on – you need to be there when they are displaying intent and searching locally for either your brand or your service. A recent Google study reported that consumer electronics retailer...

  2. Effective Storytelling for Brands: How to Drive Discovery & Engagement

    One of the key aspects of these businesses was, and still remains, the discoverability of hundreds of millions of consumer stories, ratings, and reviews through search. Before Facebook, Twitter, or Pinterest, Google was already amplifying consumer...

  3. Black Friday Readiness With Search in Mind: Is Your Business Ready?

    The climbing popularity of consumer showrooming – checking prices and product information while shopping in stores, not to be mistaken with retail showrooming – the showcasing of products with the intent to drive online purchase, has been said to...

  4. Ripoff Report Launches Verified, a New Program to Shield Businesses From Negative Reviews

    However, as the Ripoff Report rep explained, if the reviewer responds and "If the business makes every reasonable effort to satisfy the complaining consumer, Ripoff Report is very successful in persuading a consumer to be satisfied.

  5. Local Business Reviews Read By 85% of Consumers [Survey]

    BrightLocal has revealed insights from their new consumer review survey looking at local search. Not surprisingly, the usage of local search has increased over the past couple of years, as well as the types of businesses that people are searching for.

  6. Linkable Asset Strategy: How to Pick & Prioritize Assets

    Informative guides (process-driven "how-tos," consumer guides, product reviews, etc) eBooks Given the client's objectives, it would make sense to prioritize keyword topic two: series of a consumer videos with individual reviews of popular brands.