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Consumer Protection

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  1. Conquering Content Marketing, Step 2: The Content (and Plot) Develops

    Could things be that bad that their office needed protection? Whether we like it or not, consumer-generated content can be extremely powerful. Look at the difference in trust between the content brands post themselves on social networks (15 percent...

  2. Google Pays $17 Million to Settle Apple Safari User Tracking Case

    Now the U.S.states have also secured a settlement, citing laws relating to consumer protection and privacy laws. Google has agreed to pay a settlement of $17 million to 38 U.S.states in order to end a probe into claims that it deliberately bypassed...

  3. Ripoff Report Launches Verified, a New Program to Shield Businesses From Negative Reviews

    Ripoff Report has won many lawsuits due to this protection under the law. However, as the Ripoff Report rep explained, if the reviewer responds and "If the business makes every reasonable effort to satisfy the complaining consumer, Ripoff Report is...

  4. A 7-Step Landing Page Template to Convert Prospects into Leads

    No wonder 98% of all small businesses have no protection against hackers whatsoever. By contrast, the consumer awareness guide works better when the prospect knows they have a problem, knows they need to solve it, and are looking at you and your...

  5. SEMPO Appeals to FTC for Updated Search Engine Disclosure Guidelines

    SEMPO’s letter states they understand “the FTC's Consumer Protection Bureau is now looking closely at the issue. In addition, SEMPO has offered “valuable insight and background to the Consumer Protection Bureau, both on the topic of a search engine...

  6. Taobao SEO: A Guide to One of the World's Largest Consumer Marketplaces

    Sellers participating in Taobao’s Consumer Protection Agreement Taobao Marketplace – a consumer to consumer platform similar to craigslist/ebay auctions Tmall.com – a business to consumer online marketplace eTao – a shopping search engine

  7. Cookie Crunch: Complying with the EU ePrivacy Directive in the UK

    However, if the data your site collects is sensitive (e.g.health information), then explicit consent could be required (and other data protection laws might apply too). Cookies have been the focus of coverage of the Directive – the crumbly bad boys...

  8. Facebook Wants to Welcome Kids Under Age 13 to Social Network

    COPPA is the Federal Children’s Online Privacy Protection Act of 1998, which prohibits sites from knowingly disclosing children’s personally identifiable information. Last June, Consumer Reports magazine said they had unearthed “several disturbing...

  9. Google, Microsoft, Yahoo Working With White House on Do No Track Browsing

    We are aware of this issue and are continuing to make enquiries with Google to ensure that they comply with the Data Protection Act and the Privacy and Electronic Communications Regulations," ICO said in a statement to V3.

  10. New Google Privacy Policy Combines User Data From All Google Services

    At a time when the European Commission is proposing to significantly enhance the protection of consumer privacy, Google need to be absolutely transparent about the data they capture and how it is used," Nick Pickles, director of privacy and civil...

  11. SOPA Explained: Why It’s Bad for the Web & How to #StopSOPA

    Congress and Senate to demand an explanation from the companies who created the piracy problem as to why the solution should now be legislated on their terms, for their protection. Consumer Electronics Association