Apparel & Fashion was the second largest sub-category (to Consumer Electronics) in terms of the total number of active advertisers in 2012 and it was easily the most dynamic sub-category, with one quarter of the advertisers in 2012 not appearing...
Electronics are a hot-ticket item for mom this year in particular. The survey found 14.1 percent – the highest in the survey's history – of shoppers this Mother's Day will spend more than $2.3 billion on electronics, up from $1.6 billion last year.
Q: Where does a publisher who is considering the Google Catalog platform look to find the breakdown of visits (or percentage of visits) by category to see if people are really using Google Catalogs for to shop for more guy type stuff such as...
If a consumer searched for a large electronics retailer, for example, displaying well-known brand logos could instantly identify nearby locations. These tags were a paid service offered by Google to help draw attention to the listing and spark...
Trending Consumer Electronics (Global): iPad 3 Today, Google published their search trend data as an interactive summary called, as always, Zeitgeist. If you were thinking of stabbing yourself in the eye after reading the data from Yahoo's 2012...
Electronics: Best Buy vs. It may seem that Best Buy and Apple are two very different electronics providers, but they offer many of the same items and most of us would likely assume that Apple is the leader in this match-up.
With their baseline set at 6-8 GOCT, we can quickly look to see that the real estate, retail (general) and retail consumer electronics verticals were also relatively untouched. Looking at the difference in Google YoY and non-Google YoY rates of...
The highest CTRs on the top three results were on searches for airlines, broadcast media, and auto manufacturers; current events/news, home and garden, and computers and consumer electronics had the lowest CTRs for the first three positions.
Covario’s analysis, which focuses on activity in the high-tech and consumer electronics sectors, showed a 15 percent YoY increase in PPC ad spend in the Americas, in line with the general trend shown by other analysts.
Consumer Electronics Association Lamar Smith, its chief sponsor, vowing to bring it back for markup in February, just days after the White House released a statement that they would not support it. While many cheered, “SOPA is dead!
Covario found that PPC advertising gains in the high-tech and consumer electronics sector, in particular, helped drive a fourth quarter total global search spend increase of 21 percent over the same period in 2010, up 7 percent over the third...
As I'm sure you can guess, an e-commerce campaign for consumer electronics would perform pretty differently to a B2B campaign. Ever looked over somebody's shoulder when they perform a search? Ninety percent of the time (I made this number up, but...
The top consumer electronics searches were for LCD TVs, GPS, and home theaters. Looking forward to the balance of the season, it will be very important to continue to monitor the trend in consumer spending to determine the degree to which retailers...
Most Searched Destinations and Consumer Electronics in 2011 Here are the most searched consumer electronics: In that sense, Bing’s top searches lists do serve as a sort of barometer of the collective interests of people in the U.S.over the course...
Google has been joined by the ACLU, foreign civil rights groups, eBay, the Consumer Electronics Association, and hundreds of legal professionals. You'd think Google wouldn't want to antagonize another branch of the federal government.
LG will debut a Google TV at the Consumer Electronics Show (CES) in January 2012, Bloomberg reported. LG and bigger rival Samsung Electronics are embracing technologies like the Google TV, 3D, and other new media in a bid to revive the demand for TV.
Since the offer was first made in August for the consumer electronics division of Motorola, the Motorola stock has gone from around $22 a share to $38. November 17, 2011 is the date Motorola Mobility stockholders will vote on the company's...
By now you may have heard Google has purchased Motorola Mobility, the consumer electronics division of Motorola. In a $12.5 billion deal, Google agreed to pay $40 per share in cash, over 60 percent more than the stock's value at the time.
For 2011, electronics represent 31 percent of K-12 shoppers’ budgets and 36 percent of college bound students’ projected spend. Dads of children in grades K-12 will spend 25 percent more than moms on clothing, shoes, electronics, and school...
Retailers face a tricky problem – shared by travel companies, global advertisers, etailers, consumer electronics companies – that humans realistically can only optimize a handful of pages. The majority of advertisers understand that keyword...
