It's a pretty ironic moment, considering Microsoft recently was slapped with a mammoth fine for monopolistic behaviour relating to browser choice on Windows devices. Google is using its Android mobile operating system as a 'Trojan Horse' to deceive...
Sheridan used the example of Match.com’s Japan site to highlight the importance of user behaviour in localizing content. Lising commented that 70 to 80 percent of the time, when they listen to the consumer and then make the change, they see a lift...
He also says we need to collect and maintain more data - preferences, behaviour, context, community - from more sources than ever before. Of course the generic provider will evolve and become much more intelligent and will aggregate from multiple...
I have a client whose 404 page redirects to the homepage and would like to know if it can have any negative impact on the robots behaviour. From a business and consumer's point of view, the lack of professional oversight or certification in the...
User Behaviour and Google Site Profiles. However, as more large companies and consumer packaged goods (CPG) firms increase their level of search advertising a new wave of growth will occur. Consider, consumer behavior has been rapidly shifting from...
It appears in the e-journal, Information Research: Information behaviour that keeps found things found Can traditional consumer-facing marketing/advertising do anything to help gain search market share from a company, Google, that has used very...
It appears in the e-journal, Information Research: Information behaviour that keeps found things found A new SMS service from comparison shopping engine Smarter.com that offers access to pricing info for more than 100,000 computer and consumer...
Agence Virtuelle has developed a European version of ClickTracks 4.0 software, a web traffic analysis tool designed to identify the behaviour of Internet users and measure the return on investment of online marketing campaigns.