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  1. Learn With Google: 10 Mobile Marketing Tips from Googlers at #SESSF

    App engagement is critical and the opportunity to connect with consumers through apps is massive, said Singer. Yet marketers struggle to pull together a holistic view of a consumer who may connect across devices, at various points throughout the...

  2. The New Inbox: The Intersection of Email, Mobile & Social Marketing

    So what started as an in-store journey for Melissa became a cross-channel digital journey that would allow you to connect a bunch of dots. This allows you to connect the dots by using that other channel to get them to re-engage.

  3. 6 Reasons the Website (vs. Social Media) Should Be the Ultimate Destination for the Brand

    And, when each and every platform leads back to the website, the customer can easily connect the dots and engage the brand, even if they aren't proactive on a particular social site. The wonderfully "free" social platforms that society has embraced...

  4. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    What it Means to Your Personal Brand When You Connect on LinkedIn – Fast CompanyBefore you accept that invitation to connect on LinkedIn, remember: "You are whom you choose to befriend". Facebook tests larger photos and icons to increase the...

  5. What on Earth is a Nexialist and Why Are They So Good at Link Building?

    Ways to Use Video to Connect With Customers Lisa Barone says there’s a difference in seeing the power of video and truly using video to push your brand further and make it more connected. If you’re already producing video as part of your marketing...