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  1. Does Latest comScore Data Indicate Online Video Viewing Is Moving Sideways?

    ComScore Video Metrix reported that 178 million Americans watched 33 billion online content videos in February, while the number of video ad views reached 9.9 billion. But comScore defines “video ads” as streaming-video advertising only and do not...

  2. AdWords for Video Makes Reporting More Consistent, Goal-Oriented & Prettier

    According to comScore Video Metrix, Google sites had nearly 2 billion video ads viewed in December 2012. This ability to run the option play has enabled Google sites, driven primarily by YouTube.com, to become the leading video ad property.

  3. YouTube Investment in VEVO Would Strengthen its Top Position in Online Video Rankings

    Earlier this week, the comScore Video Metrix service released data showing that 182 million U.S. Powered by YouTube, VEVO became the most visited US web network in the Entertainment-Music category in its first month of existence with 35.4 million...

  4. Maker Studios Takes Third Place in YouTube Partner Channels Ranking

    While most of the East Coast was hunkered down waiting for Hurricane Sandy, comScore released the latest data from its Video Metrix service which showed that 181 million U.S. Meanwhile, Google sites, driven primarily by video viewing at YouTube...

  5. AOL Puts Entire Original Video Library on 22 Monetized YouTube Channels

    According to comScore, Google sites, driven primarily by video viewing at YouTube.com, had 150,198,000 total unique viewers in August, who watched 13,772,310,000 videos for 443.4 minutes per viewer. According to comScore’s Video Metrix for August...

  6. comScore: Online Video Content Reaches Record 188 Million U.S. Viewers

    According to comScore, Google sites had the highest average engagement among the top 10 properties. A new technique to account for cookie rejection in Safari browsers, for sites measured via comScore’s Unified Digital Measurement (UDM) methodology.

  7. Average American Viewer Watched Over 200 Videos for Almost 22.3 Hours in July 2012

    Online Video Rankings for July 2012, which comScore Media Metrix announced on Friday. By comparison, the July 2012 YouTube partner data from comScore Video Metrix revealed that video music channel VEVO drew 43.9 million viewers, while gaming...

  8. Seeing the Colossal Increase at Yahoo Sites in comScore’s U.S. Online Video Rankings

    If you compare the latest data from comScore Video Metrix with the data from a year ago, then you’ll see there’s been a colossal increase in video viewing at Yahoo sites. According to a comScore report released last week, the Yahoo-ABC News network...

  9. Average Viewer Watched 23.2 Hours of Online Video Content in December

    According to the latest data from comScore Video Metrix, 182 million U.S. That month, VEVO became the most visited U.S.web network in the Entertainment-Music category with 35.4 million unique visitors, according to comScore.

  10. Online Video Trends in 2011: From YouTube Mobile to Major Redesign

    On Nov.comScore Video Metrix reported that 184 million U.S. The first of these new original channels started appearing on YouTube the following month and will continue to debut over the next year.comScore YouTube Partner Reporting Rankings Reveal 7...