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  1. U.S. Holiday Trends & Forecast: Top Shopping Days, Hot Searches, Mobile Shoppers

    ComScore predictions are aligned with this. ComScore agrees the trend is apparent, predicting mobile commerce, or M-commerce, will far surpass 2012's tally: We expect this trend to continue into 2013, surpassing the 11.3 percent of total digital...

  2. 3 Keys to Activating an Audience with Smarter Content

    There are a number of good free and premium platforms out there to gather and analyze actual demographic, psychographic, behavioral, and social audience attributes, including Quantcast (free), Google Analytics (free), comScore (paid), Lotame (paid...