SEO News

Comscore Data Consumer Buying

RSS
  1. U.S. Holiday Trends & Forecast: Top Shopping Days, Hot Searches, Mobile Shoppers

    ComScore predictions are aligned with this. ComScore agrees the trend is apparent, predicting mobile commerce, or M-commerce, will far surpass 2012's tally: We expect this trend to continue into 2013, surpassing the 11.3 percent of total digital...

  2. Cyber Monday Traffic, Mobile & Ad Spend All Up on $1.46 Billion Shopping Day

    Cyber Monday reached $1.465 billion in online spending, up 17 percent versus 2011, representing the heaviest online spending day in history and the second day this season (in addition to Black Friday) to surpass $1 billion in sales, according to...

  3. For the 18th Time, Social Media Marketing Doesn’t Suck: How Twitter Drives Online Sales

    We’ve seen this from comScore, who studied Facebook fan behavior, as well. To gauge the effectiveness of your social marketing efforts, you need a clear picture of: the various touchpoints for customers as they move through the buying cycle how...

  4. Google Pushes Freshness With AdWords Seller Ratings Extension Change

    In fact, the comScore and Facebook study, The Power of Like 2, found that 51 percent of users trust a stranger's opinion over their friends. The idea that others found the product and services to be valuable helps create a sense of comfort for the...

  5. Beyond Google: Tap Into the Alternative Search Engine Data Opportunity

    ComScore’s Search Evangelist Eli Goodman said in the report that the shifts in consumer search behavior have opened up opportunities for publishers to add value to their inventory, and for marketers (retailers, e-commerce sites, large brand...

  6. SearchDay | President 2.0

    They are the fastest growing top ten ad network in the six months ending October 2008, according to the comScore Media Metrix report.grew by 36% and now reaches 135 million unique . Blog Content Influences Consumer Buying Behavior Posted by Greg...