That's the premise of The Big Switch: Rewiring the World, from Edison to Google, the latest book by Nicholas Carr, former executive editor of the Harvard Business Review. KR: In our recent SES webcast, you cautioned SEOs to use their power...
That's the premise of The Big Switch: Rewiring the World, from Edison to Google, the latest book by Nicholas Carr, former executive editor of the Harvard Business Review. In today's SearchDay, "Q&A with Nicholas Carr, author, The Big Switch," we...
Carr is perhaps best known for the article, "IT Doesn't Matter," which he wrote for the Harvard Business Review in May 2003. We quickly learn this in the publishing business. The latest book expands upon his earlier phalanx of transformative...
A former executive editor of the Harvard Business Review, Nick's 2004 book, Does IT Matter? His new book, The Big Switch, examines the future of computing and its implications for business and society.
