Similar to the approach I used for Penguin 1.0, I began heavily analyzing Penguin 2.0 victims to learn as much as I could about the new algorithm update. With the release of the much-anticipated algorithm update, many in the industry wondered how...
When you are doing just a data refresh then the way that you run the computer program stays the same, but you might have different incoming data, you might refresh the data that the algorithm is using.
The infamous algo updates like Panda and Penguin, and some lesser talked about ones like the page layout algorithm. This Ain't Rocket Science (It's Computer Science) We've seen the rise of unnatural links manual penalties.
While Google's Panda updates did help define "better content" through a user-focused lens, with Panda's future as part of Google's primary algorithm, it seems an opportune time to help redefine exactly what is "awesome frickin' content.
Online search, with useful information at your fingertips from the privacy and convenience of your computer, seemed like a miracle. And pretty much every month over the past 7 years, Google advertisers have been surprised and shaken by “Google...
A Google Doodle today celebrates mathematician Ada Lovelace, widely known as the world’s first computer programmer, who was born on this date 197 years ago. Her work on Charles Babbage’s Analytical Engine is the first example of an algorithm meant...
There has been healthy debate recently about the changing role of anchor text in the Google algorithm. Many experiments have shown these elements are in the Google algorithm. Google is a computer, largely, and needs to be thought of as such.
These help the algorithm recognize Uncle Bob's wife as your aunt, even though she's not specifically identified as such. Humor, irony, and emotion certainly seemed to be beyond the conceivable limits of a computer program in 1994.
In addition to his four year federal sentence and fines/restitution, Borker was sentenced to three years probation, during which time he will not be allowed to use a computer. The algorithm we incorporated into our search rankings represents an...
The theory behind PageRank became part of the basis of the Google algorithm, and continues to be so today. If CNN linked to your site with an anchor of "great place to buy a computer" then your site would probably be viewed as an actual great place...
But the algorithm was still supreme, and operated independently of any insight into the searcher’s unique needs, situation, or personality. The history of search has been the continual de-centralization of the search algorithm.
When GPS systems became a featured component in newer cars did we freak out that a computer knew where we were? In the future, the algorithm won't accept that you feature some keyword terms on a page and some randomly associated links.
Google also made note of a couple other significant algorithmic updates: the launch of Search Plus Your World, which brought “social” results into Google’s search results, and the page layout algorithm, which targets ad-heavy websites.
And this is when I learned, by accident really, how what us early link builders were doing was exactly what was needed in order to appeal to a links based algorithm like Google’s. After Google came on the scene, some link builders (myself included...
If you have followed the developments made in Google's algorithm over the last 12 months, then you should have seen that they are frantically looking at many new types of external signals they might be able to use.
And I can still remember when and where I heard about Google (winter of 1999, in the computer lab at college). Don't Chase the Algorithm Once you understand this you will be ahead of the algorithm, because you're thinking like a search engine
University of Glasgow computer scientist Richard McCreadie, at the request of NewScientist magazine, examined 50 queries known as content farm targets in March and again in August. The trend which takes us into 2012 is that low quality websites...
Search engines have become a lot smarter about understanding the similarity between a search query for “leappad brooklyn,” and “leappad” queried from a computer or mobile device located in the Brooklyn area.
This also indicates that not every part of the hypothesis line is equally rigid and the level of certainly can play a separate role in computer learning. While it’s impossible to explain in one short article how machine learning influences our...
Google's Marissa Mayer noted the difficulty of doing this work effectively, since the algorithm had to find a way to compare apples and oranges, displaying the most relevant results across categories.