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  1. Panda Has a Smartphone – Here Are 7 Things You Can Do to Test It Now

    They fire up Chrome or Firefox on their desktop computer and start looking around. But by spending so much time analyzing their websites via a desktop computer, they might be missing an extremely important segment of their traffic that’s growing...

  2. How to Avoid Mobile Ranking Pitfalls by Assessing Mobile Engagement

    Action: The best way to test onsite usability issues is to take a look directly, but since it's not always feasible to have several mobile devices lying around, there are alternatives to help you see what your mobile customers are seeing without...

  3. 3 Reasons Natural Language Processing (Not Google Glass) is the Future of Search

    As a user, it's hard not to be excited about the prospect of simply asking a computer a question in conversational language and getting back a relevant answer, rather than struggling to formulate a query in a format a machine can use to query a...

  4. Reality Check: Google Isn't 'Killing' Organic Search

    His calculations were based on the amount of space the organic results took up on a computer screen, and that came out to about 13 percent: Yes, it's definitely ironic that Google itself doesn't seem to take its own advice when it comes to things...

  5. How to Check the Status of Google Penguin Link Removals Using Screaming Frog or Deep Crawl

    For situations like this, your list of unnatural links might strain Screaming Frog (and tie up your computer for a long time). Similar to the approach I used for Penguin 1.0, I began heavily analyzing Penguin 2.0 victims to learn as much as I could...

  6. Ada Lovelace Google Doodle Celebrates First Computer Programmer

    A Google Doodle today celebrates mathematician Ada Lovelace, widely known as the world’s first computer programmer, who was born on this date 197 years ago. Her work on Charles Babbage’s Analytical Engine is the first example of an algorithm meant...