SEO News

Competitive Analysis

RSS
  1. More Panda 4.0 Findings: Syndication, User Engagement, Indexation & Keyword Hoarding

    From an analysis standpoint, I saw websites that surged increase even more the following week, and I saw websites that took a hit decrease even more. It was clear during my analysis that content with sections lifted from third-party content...

  2. Your SEO Competition Isn't Who You Think It Is

    Here's the problem with not knowing who your online competition really is: Any subsequent competitive analysiscompetitive backlink opportunities, keyword discovery, and even content strategy – will be misguided because you will be looking at...

  3. A Knowledge Gap Analysis Will Tell You What Web Analytics Can't

    A competitive analysis produces very different results. Competitive Analysis It should be noted that a knowledge gap analysis differs from a competitive analysis. The limitation of a competitive analysis is that it assumes the competitors have done...

  4. 5 SEM Spying Strategies You Can Use Today to Generate More Profit

    Here is a good post that lists and reviews competitive analysis and keyword research tools. The same principles and strategies apply no matter which tool you're using, so go ahead and apply them with any keyword and competitive analysis tools.

  5. Google's Product Listing Ads: Adoption, Clicks, Mobile Continue Surge [Study]

    However, the size and diversity of our dataset enables us to provide the most comprehensive analysis on PLA performance. Efficient management, reporting, and optimization of Shopping campaigns will be crucial for remaining competitive and winning...

  6. Linking the Google Way in 2014

    I can't imagine a better resource for competitive or comparative analysis. This is where competitor analysis comes in. My previous column showed you the right way to build links in 2014. Now it's time to show you a specific linking tactic that may...