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Competition

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  1. Key Factors to Effective Competitive Analysis as a Small Business

    You will want to consider what you are offering and what you'd like to accomplish the most, but take a look at what the competition is doing. Yes, you can compete with the big guys, and it's much easier to know where to start based on what your...

  2. 70% of Customers Pay Under $1,000 for SEO Per Month [Local SEO Survey]

    The vast majority provide SEO across a wide variety of industries, and you can probably assume that at least some of those SEOs are sticking with the “only one client per vertical” to prevent any issues of competition and favoritism for the same...

  3. 22 Facebook PR Secrets Every Community Manager Should Know

    In order to stay ahead of the competition, you might have to download a book or two, attend a webinar or five, and stay on a regular diet that includes a healthy dose of the online marketing conference circuit.

  4. Video, Journalists & PR: 3 Keys to Local Small Business Marketing #Pubcon

    There’s not a lot of competition, and guess what, the journalists still look for stories then too! At Pubcon, which is taking place in New Orleans this week, presenters are providing a treasure trove of information about online marketing for local...

  5. Google Shopping: Product Listing Ad & Feed Optimization Tips & Best Practices [Videos]

    If you actually want to make it work and you want to be sophisticated and you're an agency that wants to make sure that other agencies don't take the feed from you or don't take the client from you, or you're a retailer that wants to outsmart your...

  6. March Madness = Search and AdWords Madness?

    A surprise in itself but no, it's not basketball, but rather a fan-driven (how that occurs is open to interpretation, but evidently includes some sort of a voting system) musical competition, and as the above image depicts, NCAA.com is also...

  7. Will Google's Proposed Search Fixes End EU Antitrust Case?

    EU Competition Commissioner Joaquin Almunia didn't offer a detailed account of what sort of concessions Google has agreed to. Google has submitted proposals to address European Union (EU) concerns that the company, which owns a dominating 90...

  8. Scroogled Rises: Microsoft Back on Attack as Google Faces New Antitrust Complaint

    We are asking the Commission to move quickly and decisively to protect competition and innovation in this critical market. Microsoft is on the attack again, this time slamming Google Play for the information it shares when users buy apps.

  9. Top 5 Reasons Against Implementing a Tag Management Solution

    Let’s face it, the competition is stiff, and vendors are at each other’s throats to get your business, but the toughest-fought battle will be with your own organization. My last article provided the top five arguments for implementing a tag...