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  1. Reflecting on a Successful ClickZ Live New York & A Fond Farewell to Mike Grehan

    Grehan has been with Incisive Media (ClickZ, Search Engine Watch, and ClickZ Live’s parent company) since July 2009. The inaugural ClickZ Live New York kicked off with a bang earlier this month as more than 2,000 digital marketing participants...

  2. 3 Steps to Create Buyer Personas & Buyer Journeys to Kick-Start Your Content Strategy

    While the child will ultimately be the one using it, the parent is the one you need to create content for because they'll be the one purchasing. This also will show you the key things they find important, which helps you in your messaging of why...

  3. Google's Your Money or Your Life Search Quality Ratings: What Webmasters Need to Know

    Ensure the your website has a way for visitors to find out more information about how to get in touch with someone from the website, whether it's a "contact us" page, an "about us" page, or (in the case of a parent company) a link to a corporate...

  4. AOL Puts Entire Original Video Library on 22 Monetized YouTube Channels

    According to comScore’s Video Metrix for August 2012, YouTube's parent company, Google, and AOL are the two largest video content properties by number of video streams per month, which means this deal brings together the two largest video...

  5. Why 7 Search Results in Google Should be Your Brand New Lucky Number

    If you go to that page, it returns a long list of websites, some of which our parent company Incisive Media owns, all of which were owned by former SEW owner Jupiter Media. Google is now showing three less results on searches for brand names (7...

  6. Enterprise SEO Update: Rosetta, Covario, Optify & More

    Parent company Covario was just named to the JMP Securities Hot 100 list of privately-held software companies. Read on to discover the latest research, awards, tool updates, and company news from Rosetta, BrightEdge, Covario, Acquisio, and others.

  7. Google Not Responsible for Policing YouTube Content: French Court

    So says a judgment by a court in France in the case of TF1, France’s largest television network, against YouTube and parent company Google. A month prior, Google was fined $65,000 for autosuggesting the word “crook” when users typed the name of a...