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  1. Mobile Ad Spend Skyrockets as Mobile Search Volume Grows

    The quarterly analysis - which covers Covario clients in the tech, consumer electronics, and retail industries - found that smartphone and tablet media spend have been steadily increasing for the last two years, while desktop search spend has...

  2. Elite SEM Wins Best Agency at U.S. Search Awards

    Grand Prix: The Absolut Company - AbsolutDrinks.com SEO Best Local Campaign: RKG Mannix Marketing, Inbound Marketing Campaign for Acquisition The Absolut Company, AbsolutDrinks.com SEO Best Use of Search, Travel and Leisure: Havas Media, Levaraging...

  3. SEO Is No One-Trick Pony

    When you’re creating content correctly, you are creating content that is original, high-quality content that speaks to your intended audience in the right manner, so that they might engage with the content (and your company) and possibly share...

  4. The Perennial SEO Audit – Creating an Effective Framework for Keeping Your Campaign Running at Peak Performance

    Inevitably there will be mentions of your site/company online where the link back to your site may be missing or incorrect. Especially when an agency is newly hired by a company, the first few weeks are inevitably spent in performing audits...

  5. Social Customer Service Secrets to Avoid Negative Search Results

    Search results beware and be aware, customer service is part two of the social media revolution. In social media, make it a point to keep that happy tone in the writing, taking advantage of the emojis when appropriate to help carry across the love.