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  1. Task Analysis: The Key UX Design Step Everyone Skips

    This is an opportunity to embed your company's knowledge of the task to aid the user. The typical shopping cart is often used for many things other than just holding your intended purchases. Some folks claim to do it, but what they do is not task...

  2. SEO, Demand Generation & Content Marketing: 5 Takeaways From Joe Pulizzi

    Most people just look at the technology first and say: oh, we're this size company and we need marketing automation. Moz is a subscription-based company with a large and loyal following. Unfortunately, it's this mentality that's holding them back.

  3. The United States of Google: Mapping Google Usage by State

    Online advertising company Chitika conducted research on which U.S.states had the highest use of Google's search engine; East and West Coast states including California, New York and Massachusetts were among the top, and more inland, Utah showed...

  4. 10 Google Analytics Custom Events That Track the Untrackable

    If you've made it this far, you're in good company with the rest of us web analytics geeks. If not, what's holding you back? While all of these new features are indeed impressive, many Google Analytics users still haven't scratched the surface of...

  5. Bob Moog Rocks Google Homepage With Synthesizer Logo You Can Play

    Readers showed an interest in purchasing theremin kits and his company, R.A. Moog left his own company in 1978 and despite having joined theremin-maker Big Briar, was actually prohibited from using his own name in marketing right through the 1990s.