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  1. Effective Storytelling for Brands: How to Drive Discovery & Engagement

    These companies, and others like them, made it possible for consumers to make faster and more informed choices about where to go, what to buy, and whom to buy it from. Make your content "SEO-Friendly" and follow best-practices for SEO.

  2. How to Hire (and Keep) Digital Marketing Talent in 2014

    New research by OMI, in partnership with ClickZ and Kelly Staffing, reveals Fortune 500 companies and global agencies face a serious digital marketing skills shortage. Thirty percent of large companies and 24 percent of agencies are unable to...

  3. How Will Voice Search Change SEO for Local Stores & Global Enterprises?

    In 2009 the authors of "The Art of SEO" predicted an increased importance in voice recognition search. In addition, the continually expanding knowledge graph provides encyclopedic data to users directly in the SERP – no need for click through, but...

  4. 20:20 Vision: 20 Brands Share Insights on 20 Topics – Earned Media, Search & Social

    Global and Mobile SEO Optimize your global teams to focus on SEO signals. SEO isn't something you do. Mobile and SEO Only six of the Top 100 Fortune 500 companies meet Google mobile requirements. Dave Lloyd, AdobeSenior Manager, Global Search...

  5. Inside the SES New York 2013 Expo Hall: Networking, Pinball & Swag

    She stated that audience measurement is a tool for advertising and that people using search can only do so much with SEO and SEM. While many companies were at SES to network, the staff at this search platform and data company are no different.