Refuse gifts, favors, fees, free travel and special treatment, and shun secondary employment, political involvement, public office and service in community organizations if they compromise journalistic integrity.
The HARO community consists of over 100,000 PRs, businesses, and organizations who are looking for publicity and are willing to contribute to your story. Queries are sent out in batches of about 40-60 three times a day, and members of the community...
The quality of the content contributed on Quora and the credibility of the contributors, evident from the community's response to their posts, opens up a world of possibilities on how brands can use Quora.
The Facebook phone has arrived, or will arrive on April 12, giving the social network giant a new window into its users' mobile habits and a more consistent, always-on connection for members of the Facebook community.
So while they work with authorship data and how changes in networks affect behavior, they also focus on face-to-face interactions within the SES community. Segueing from the usual formatted descriptions of a company’s mission statement, Sean Cohan...
Community Service You have a formal relationship with them and are doing good things in the community: Let Google know about it. Where are my competitor’s backlinks coming from? Can we get the same links?
Search Engine Watch (SEW) asked the organizers of these Meetup groups five questions about hot industry topics and here are the answers that Gregory Cox (GC), David Burgess (DB), Caroline Lyons (CL), David Torchiano (DT), and Derk Doijer (DD...
Staying engaged builds a community around your brand, which attracts others. Superior customer service matters more now than ever online, and social is a way to provide that excellent service. If it looks like a quality product or service, we'll...
A few months ago I wrote about the death of paid search and had to sustain the backlash of the paid search community through 38 comments and multiple “hate tweets. Price of product or service = X The question that kept bugging me was if there’s a...
Your new sales team should be well informed with industry and competitive updates by attending conferences, tradeshows, subscribing to RSS feeds, and engaging with your community. This includes retweeting company announcements, promoting content...
For a few years it seemed that “display advertising” had become something of a dirty word for many in the Internet marketing community. Input some keywords that are relevant to your product or service, and Google will match your ads to websites.
Every time someone follows Vsnap on Twitter, community manager Trish Fontanilla sends them a video recognizing them and saying thanks. When one of their community members tweeted they were having a bad day, Trish sent him a video message to cheer...
Reddit is fantastic if you take part as a genuine member of a community. By becoming a participant in a relevant subreddit you can be a part of a specialist group of people all interested in your niche – for example a community specifically...
What I found was that the SEO community was very willing to share their knowledge and experiences. But, by and large, the SEO community does a lot of good things, too. And, the SEO community is, by and large, willing to help out.
Build a community around their unique voices. If you walk up to the water cooler and everyone is talking about the great service they got at the local garage, you're more likely to try the garage. They will succeed because they give great service...
Also, for you community managers out there, you know one of the common challenges can be simply in finding good images to include you your posts. Ben Bowes just wrote a great article about free photo resources for community managers.
With all of the strong feedback coming from the PPC community, Google extended the rotation period to 90 days and offered an opt-out. At least the conversation distracted the tech community away from Yahoo product and technology innovation, which...
With trust being such a good thing, using trusted sites is a critical way that you can show your community that you are legitimate. They may offer coupons to anyone who likes them on Facebook or they may promote special deals to their fans, but the...
In the announcement, Yahoo noted that image search contains "tens of millions of photos .courtesy of the amazing photographers in the Flickr community. Images are now also pulled from Flickr, the photo sharing service owned by Yahoo since 2005.
We've seen the emergence of social media and community management positions explode since 2011. This is important in any employee, but in someone who is an online customer service representative, being able to say "I'm sorry, that shouldn't have...
