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Communicating

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  1. The Challenge of Enterprise Link-Building in a Content Marketing World

    And communicating the necessity of having these authors create the content to the necessary stakeholders well in advance of the project is equally as important. It's been pretty clear to most SEO professionals for a long time, even before we knew...

  2. Why Google Will Reject, Block, or Flag Your Data Feed

    Moreover, Google doesn't always do the best job of communicating why your data feed is getting rejected, blocked, or flagged. Although Google seems to expect online merchants who get penalized or kicked off Google Shopping to understand why, this...

  3. How to Ensure a Positive Online Reputation For Your Executive and Company Brand

    All people who are touching the company brand on social are communicating on a daily basis. As an executive, you need to monitor what people are saying about you online. It helps to build business. In the "good news" bucket, there's relationship...

  4. Visual PR Secrets: Content Power Tips and Social Publishing Trends

    Relating to your audience is key to getting the social word flowing and that means writing and communicating in a way that is appealing and passionate. If there was a recipe for social PR news success, it would call for a dash of authentic content...