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  1. How to Solicit Feedback from Prospects and Customers

    While my son may be completely satisfied and therefore sees no urgent need to communicate this state of affairs, our customers' lack of feedback may not indicate such a joyous situation. My wife and I are just waking up in a small bed and breakfast...

  2. How to Grow Your Google+ Fan Base to 1,000 Followers & Beyond

    If your customers only communicate in English and Spanish, sharing posts by your Chinese writing followers won't help you much either. According to Christian Ashlock, Product Marketing Manager at Google+, the reason to limit the availability to...

  3. Mythbusting: 4 Content Marketing Misconceptions & How to Overcome Them

    Content marketing is more than producing content or a single campaign; it's an evolving program to reach, communicate, and engage with your audience that takes planning and refinement. Now, content marketing has established itself as the backbone...