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  1. So... You Think SEO Has Changed?

    Sure, there is less data to look at (thanks, Google) and there are changes in how the engines deal with some of the technical issues like canonical tags, rel=alternate syntax, and schema mark up to name a few, but it's really no different than how...

  2. Local SEO & Listing Management: A Blueprint for Multi-Location Brand Success

    Implement localized schema markup (e.g.proper itemprop for local business name, address, and phone number) Linking your map listings to local URLs, managing your NAP (name, address, phone number) in the "local ecosystem" through data aggregators...

  3. 5 Brilliant Ways to Use #Hashtags in Social Media Marketing

    By tweeting the team's name with the hashtag #WhosGonnaWin fans voted for their favorite team. Since most social media channels adopted hashtags as an identifier, brands can now run cross-channel campaigns with one common identifier, virtually...

  4. Google SERPs Updates: In-Depth Articles & Knowledge Graph Results for Car Shoppers

    To search for a vehicle, simply type in the year and vehicle name – the Knowledge Graph will appear on the right-hand side. You can help our algorithms understand your pages better by following these recommendations: use schema.org article markup...