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  1. SEO Website Audits: Everything You Need to Know Part II

    Note that every auditor will have their own name for this section or these items and they will approach the way they list these differently. This can be common in limited scope audits. In a follow-up to an earlier column on what a site audit is in...

  2. 5 Googley SEO Terms – Do They Mean What You Think They Mean?

    It actually functions as a "recursive name server, providing domain name resolution for any host on the Internet. After all, a rose by any other name and all. Common Sense Misinterpretation Common Sense Misinterpretation

  3. Mythbusting: 4 Content Marketing Misconceptions & How to Overcome Them

    It's important to take time between each content initiative and not oversaturate the market just to get your organization's name out there. Make the investments now to lay the foundation to build out your program, and avoid these common pitfalls...

  4. Google Analytics Content Reports: Understanding the Key Benefits

    Be aware that this preview may not be the same version that the user saw if the content has changed and that this URL is built based on the domain name you have put in the admin area of the profile, so if you use one profile for multiple domains...

  5. So... You Think SEO Has Changed?

    Sure, there is less data to look at (thanks, Google) and there are changes in how the engines deal with some of the technical issues like canonical tags, rel=alternate syntax, and schema mark up to name a few, but it's really no different than how...