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  1. 5 Googley SEO Terms – Do They Mean What You Think They Mean?

    It actually functions as a "recursive name server, providing domain name resolution for any host on the Internet. After all, a rose by any other name and all. Common Sense Misinterpretation Common Sense Misinterpretation

  2. Mythbusting: 4 Content Marketing Misconceptions & How to Overcome Them

    It's important to take time between each content initiative and not oversaturate the market just to get your organization's name out there. Make the investments now to lay the foundation to build out your program, and avoid these common pitfalls...

  3. Google Analytics Content Reports: Understanding the Key Benefits

    Be aware that this preview may not be the same version that the user saw if the content has changed and that this URL is built based on the domain name you have put in the admin area of the profile, so if you use one profile for multiple domains...

  4. So... You Think SEO Has Changed?

    Sure, there is less data to look at (thanks, Google) and there are changes in how the engines deal with some of the technical issues like canonical tags, rel=alternate syntax, and schema mark up to name a few, but it's really no different than how...

  5. Local SEO & Listing Management: A Blueprint for Multi-Location Brand Success

    Implement localized schema markup (e.g.proper itemprop for local business name, address, and phone number) Linking your map listings to local URLs, managing your NAP (name, address, phone number) in the "local ecosystem" through data aggregators...

  6. 5 Brilliant Ways to Use #Hashtags in Social Media Marketing

    By tweeting the team's name with the hashtag #WhosGonnaWin fans voted for their favorite team. Since most social media channels adopted hashtags as an identifier, brands can now run cross-channel campaigns with one common identifier, virtually...