SEO News

Common Mistake

RSS
  1. Task Analysis: The Key UX Design Step Everyone Skips

    Another common mistake is to perform time and motion studies of the current design. A common mistake most sites make is to add more functionality or choices. The typical mistake most product teams make is to ardently believe that they already know...

  2. 2 Essential Pivot Table Skills for Marketers: Summarizing Data and Calculated Fields

    For search marketers, the most common mistake is summarizing data using the "Average" function in pivot tables. Summarize Data: The First Step, and Often First MIstake There are several ways to summarize your data, but "Sum" and "Count" are most...

  3. The Impact of Penguin 2.1: Recovery, Knockout Punches & Fresh Hits

    They don’t continue analyzing their links to see if more unnatural links pop up and that’s a dangerous mistake. The third represents an all-too-common example of a company not understanding what its SEO agency was doing, and was blindsided by a...

  4. How to Build Your First Content Marketing Strategy

    Many business owners make the mistake of writing for their peers as opposed to their customers. If you look at any successful business online, you're likely to notice one common element: they're producing high-quality content that's both engaging...

  5. Website Launch Checklist: 25 Things to Test Before Your Site Goes Live

    This may sound like old news to some, but this easy-to-fix mistake happens every day. Check to make sure the pages render well in common browsers. To help even more, here are 10 common fixes. This is still a common source for search engine spiders...

  6. Small Business Social Media: 3 Tips to Get Started

    Yes, businesses have problems, everyone makes mistakes – owning what the mistake was and providing a remedy to fix the problem is key to recovering in a positive light. You're going to need to decide what common logo to use on these sites, as well...

  7. Black Friday & Cyber Monday PPC: How Did Retailers Prepare?

    In this example, both The Container Store and the Gilt Group are making a common mistake among advertisers; take into consideration: if your business has a name, which all do, it is likely that you are already ranking first for that keyword, right?