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  1. EU Commissioner Hints at YouTube Probe After Google Investigation

    We don't want to waste the Commission's resources on complaints that are not related to antitrust or are used as tools in commercial disputes," he said. The European competition commissioner Joaquín Almunia has suggested that when he completes his...

  2. 4 Recent Changes to Search That Make SEO Easy as Finding Hidden Treasure

    Admittedly, it was easier in the early days of the commercial web. Like finding hidden treasure, search engine optimization (SEO) has never been as easy as some would have you believe. However, recent moves by search engines have made SEO more...

  3. 4 Reasons You Should Start Obsessing About AdWords Quality Score

    Because click-through rate, another vitally important AdWords metric, is largely determined by the quality of your ads themselves and the commercial intent of the keywords you pick. I've been meaning to respond since I read the piece, but hey...

  4. Conquering Content Marketing, Step 3: Facing the 'Fans'

    Lisa forgot that Instagram even did video, but she really liked the idea and followed up with, "How about we use the winning videos in a TV commercial? Commercial Break Lisa Hughes, a New York-based content marketer for UK clothing and apparel...

  5. How Vine Has Changed the Video Landscape in Just 12 Months

    New success metrics will be key to commercial growth. The day before, the Vine team said on the Vine Blog: When we launched Vine on January 24, 2013, we didn't know what to expect. To say that we've been blown away is an understatement.

  6. Conquering Content Marketing, Step 2: The Content (and Plot) Develops

    Second Commercial Break Lisa Hughes, British Outfitters' most recent New York hire, was sitting in the office of her boss, Don Makerfield, anxiously waiting for him to get off the phone. Earlier that day, Don asked Lisa to develop a content...