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  1. Going Global: Localize Your Message for Holiday Retail Traffic

    Debenhams chose the German market because it has been consistently one of the company’s top performing countries online – and because Germany is the second largest e-commerce market in Europe. Here’s how e-commerce companies can reach a wide scope...

  2. Baidu Paid & Organic Search Starter Guide

    If you are intending to use e-commerce, make sure that you can handle Chinese debit and credit cads issued by Union Pay. The numbers are impressive and it should be worth it to any international online marketer considering the size and scope of the...

  3. YouTube TrueView Ads Pump Up Search Traffic, Conversions for TRX

    John Packowski, the manager of search, comparison, social, e-commerce, and digital marketing at TRX, is the first to admit that the muscle behind the company’s marketing campaigns is YouTube. With 107 employees and a rapidly growing international...

  4. Asia Search Update: Yahoo Algo Transition Goes to India, Google Eyes Southeast Asia

    The report noted that the three sectors with the most e-commerce potential include offering airline tickets on deal aggregator sites, followed by clothes and mobile phones. According to the study in partnership with Nielsen, search plays a...

  5. Real Names: Google+, Government & The Identity Ecosystem

    Oh and that the agency that is entrusted with overseeing this venture, according to the document, is the Department of Commerce. The Federal Government commits to collaborate with the private sector; state, local, tribal, and territorial...

  6. Top Level Trends of SEM Worldwide in 2010 and 2011

    There is real opportunity in e-commerce; since 2007 the growth of online shopping has nearly doubled and is estimated to have reached close to $6 billion in 2010. The industry is growing fast, organizations such as Search Engine Marketing...