But it’s not only the Federal Government; there were six NSTIC pilot programs approved all in a variety of verticals including ecommerce, health, education, even the Virginia Department of Motor Vehicles.
It's important to define separate social media strategic plans for each department/function that has reason and resources to carry out such initiatives. Select Scope (i.e.department, business function) (Note: All following steps are specific to...
Department stores continued to offer compelling deals and promotions that drove sales to grow by 43.1 percent over Cyber Monday 2011. Research and e-commerce companies give us a glimpse at the greater picture, though they do so through analysis of...
The department store offers womens wear, mens wear, childrens wear, home, and health and beauty products. Now, German shoppers are increasingly turning to a British department store when they shop. Debenhams chose the German market because it has...
Stratifying department skill sets between paid search and display. Brazil commands 70 percent of all Latin American e-commerce sales and has highest per capita online spend," Galli said. With the online market in Brazil showing a distinctive...
Your boss probably runs your department or even the entire company. Either of these two ratios will be important for an e-commerce campaign where margin is going to be crucial. Reporting the performance of your PPC campaigns to your stakeholders is...
Commerce Department officially throwing their weight behind Do Not Track, big ad sellers are obliged to get serious about honoring those requests. Wide adoption of Do Not Track technology isn't just about slapping a button on web browsers.
As we take on more responsibility within a growing field of focus, it's imperative that online marketing gain executive level leadership either as its own department or as a strong component of current marketing departments.
For example, P products at the grocery store as long as this couponing flexibility drives more overall purchases of their brands, but Macy’s would much prefer you do all of your department store shopping within their store than splitting your time...
Department store online sales were up 18 percent over 2010, while home goods and apparel sales saw increases of 15.6 and 16.3 percent, respectively.percent of all online sessions on a retailer’s site were initiated from a mobile device, more than...
EW: Most likely someone from the public relations or corporate communications department, with a bit of input from the SEO team. EW: Some companies think BizDev link building is getting a link from the local chamber of commerce.
PR Department If you don’t have one, maybe your PR department is covering it? Purchasing Department If you’re an in-house e-commerce manager or SEO with little budget and time, what are the other departments you need to be best friends with in...
CEO Rich Skrenta noted that the products Apple has brought to market have done far more damage to Microsoft than the Department of Justice lawsuit they faced in the 1990s. It has added online commerce offerings in local retail and restaurants...
Team up with a fire department for a fundraiser selling carbon dioxide (CO2), and fire alarms. Not an e-commerce site? Teaming up with another site or organization is a great way to build links, exposure, and branding.
Oh and that the agency that is entrusted with overseeing this venture, according to the document, is the Department of Commerce. Add to this the fact that Facebook and Google have both purchased facial recognition software companies and you have a...
Do decision making personnel understand how their role and department can impact SEO? For example, some B2B organizations blend lead generation and e-commerce in their website experience, which would necessitate a much broader set of requirements.
Seems today's Department of Justice proposed settlement has appeased all sides of the Google-ITA acquisition debate. The Department of Justice's Antitrust Division today filed a civil antitrust lawsuit in U.S.
So curious, Horowitz started to reach out to the numerous people at Google she had worked with -- AdSense, where their partnership with Google had made both companies a good deal of money -- their niched specific site has a great online audience...
Among Google's lobbying targets in the fourth quarter: Congress; President's office; Federal Trade Commission; Commerce Department; National Telecommunications National Institute of Standards Federal Communications Commission; Library of...
Justice Department's top antitrust official, recused herself from the proceedings. Why analytics, keyword research data, competition, technical challenges, and e-commerce challenges are the most important factors for identifying potential...
