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  1. 10 Insights from a Lite SEO Audit That Any Small Business Can Benefit From

    Definitely want to consolidate search equity across duplicate pages (although that wasn’t necessarily the case in this situation). They could start with low-hanging fruit like the associations they are members of, the local chamber of commerce, and...

  2. SearchDay | Use Caution When Growing Your Site

    Part 2 BRAND EQUITY Many companies still believe they need to get users into their prospecting databases in order to market to them. Taking a Small Business to the Big Time Through Search BIG BIZ So you own a small e commerce shop and are...

  3. SearchDay: What Can TV Learn from Search?

    BRAND EQUITY While it's anyone's guess what will be rolled out at the f8 Facebook Developers Conference on July 23, the buzz is predicting an announcement of e-commerce and micro-payment capabilities.

  4. SearchDay: Link Building via Word-of-Mouth

    BRAND EQUITY While it's anyone's guess what will be rolled out at the f8 Facebook Developers Conference on July 23, the buzz is predicting an announcement of e-commerce and micro-payment capabilities.