SEO News

Coming Weeks

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  1. Back to School 2014 Trends: How Search Marketers Can Get Ready Now [Study]

    The back-to-school marketing season is in full swing according to data coming from PM Digital's fourth annual "Back To School Trend Report". Approximately 48 percent start shopping online in preparation for school three to four weeks prior to the...

  2. More Panda 4.0 Findings: Syndication, User Engagement, Indexation & Keyword Hoarding

    And I'll be writing more posts covering my findings in the coming weeks. Remember, the next update is only a few weeks away. Once I heard the official announcement from Google's Matt Cutts, I began to dig into sites that had been impacted by Panda...

  3. 4 SEO Myths & Conspiracy Theories Google's Matt Cutts Wants to Die

    We want to return really good search results to users, so that they're happy, so that they'll keep coming back. If you're not aligned with those goals, if you're trying to do fly by night, churn and burn, black hat, spam, stuff that only lasts for...

  4. The Hidden Skill Every PPC Manager Should Possess: Sleuthing

    A B2B client contacted our team and said that close rates for PPC had been weakening over the period of a few weeks and they asked us to figure out why. For this particular situation, there were no new, outlandish search queries coming in and...

  5. Conquering Content Marketing, Step 3: Facing the 'Fans'

    It took several weeks for Lisa to get approval for the Instagram video campaign, but things were coming together. When Lisa stepped in for Don a few weeks ago, she suspended all marketing activity, but the company's bashing continued across social...