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  1. PR for SEO: Advanced Social Media Tips to Engage With Media Influencers

    There's no bigger turnoff than coming on too strong on Facebook. Want to build your brand authority and trust while helping your SEO efforts? Turn to public relations. It's one of the most valuable online marketing strategies you can use, resulting...

  2. The Evolution of Audience Targeting: 3 Opportunities for Marketers

    As we're coming up on the one-year anniversary of Google enhanced campaigns, mobile has continued to cement itself a permanent fixture in the marketing mix, not just across paid search. As global Internet usage increased and technology improved...

  3. Germany to Treat Google Like a Public Utility?

    Proposals to legislate the internet as a utility are at the heart of the debate that's underway in the U.S.right now, where the Federal Communications Commission (FCC) is coming under increasing pressure to classify ISPs as "Title II" utilities in...

  4. Influential Twitter Accounts Indexed More in Google [Research]

    However, those tweets coming from accounts with high followers that were of a more "newsy" nature, had links in them or had links pointing to them were indexed more, said Enge. Stone Temple Consulting put out findings of research it conducted on...

  5. Mobile Implementation Errors Cost Sites 68% of Organic Smartphone Traffic [Study]

    For more information on the mobile research coming from BrightEdge, including tips on how to choose and implement a mobile solution, the full report can be accessed here. This is a result of incorrectly implemented mobile solutions, BrightEdge says...